The Ecom report indicates that Microsoft’s Surface Pro 4 and Surface Book have helped it overtake Apple in online tablet sales in the month of October 2015.
Microsoft seems to playing the right cards in the tablets market. The Surface Book and Surface Book 4 were both introduced by Microsoft in October itself. Price wise they are significantly more expensive than Apple’s iPad Pro which is the latest iPad version. Apparently, the sales data released by Ecom will ring some alarm bells in Cupertino even as Apple tries to take on the global giant in other fields. It is well known that Apple introduced the iPad Pro to take on Microsoft’s Surface line after they proved successful.